aboutfifi

Fifi Koro combines addictive melodies, R&B flavors, sugary sweet harmonies, and deliciously clever lyricism to create her own delectable brand of pop. Her 2022 single, “fruit water szn,” brought Fifi first-time support from Ones To Watch (#NowPlaying) and H&M (in-store rotation at their Soho NYC location), and she tapped Tahmell, son of golden era hip-hop legend Rakim, for a genre-fused energetic remix.

Hailing from East Brunswick, New Jersey, Fifi is no stranger to NYC’s live music scene, with performances at the legendary SOB’s, Rockwood Music Hall, DROM, Union Pool + more under her belt before setting out to LA where she’s most recently hit the stage at Hotel Café and released her feel-good summer anthem, “Retrograde.” In the early days of Fifi’s career, she released a cover of Britney Spears’ “Criminal,” garnering 1.6M YouTube views and 4M streams on Spotify alone, and served as the soundtrack for a staggering amount of Joker + Harley Quinn TikTok edits.

Whether Fifi is writing and producing her own records or hanging out with her cat Kiki, she takes the role of wordsmith to a new level, and listeners can expect to expand their vocabulary through tracks like “Ataraxia,” “Limerence,” and “Inertia” to name a few. Fifi’s future is as bright as hot pink bubble gum as 2026 is the year she embarks in an entirely new and refreshed musical direction — something she assures will be too sweet to miss.